on These three reasons, we will look carefully about product and promotion in 4Ps strategy.
Ⅲ. Dr. You's Marketing Mix (4Ps)
(1) Product
-Systematic Product
They are not just making and arraying well-being products. They make products for each segmented customers. For example, Golden Kids for babies, Weight Loss Bar for dieting people and Energy Bar for men.
-Good Ingredients
1. Introduction
1.1. Brief Introduction of Coca Cola
Founder : Asa Griggs Candler
Year founded : 1892
Corporate Headquarters : Georgia Atlanta
Gross Assets : 48.7 billion dollars (2009)
Employees : 13,9600 (2010)
Subscribers Worldwide : 200 nations / More than Billion bottles in a day
What is Bioenergy?
Bioenergy is renewable energy made available from materials derived from biological sources. Biomass is any organic material which has stored sunlight in the form of chemical energy. As a fuel it may include wood, wood waste, straw, manure, sugarcane, and many other byproducts from a variety of agricultural processes.
So, Why do we produce Bioenergy?
One reason governments
설립자 Richard Hennessy는 무역회사를 만들어 Eau-de-vie(오드비)를 거래함
"Jas Hennessy & Co."라는 이름의 회사를 설립
1817년 Geoge IV으로부터 주문을 받아Hennessy V.S.O.P.를 생산함
X.O.라는 명칭은 1865년 Maurice Hennessy가 꼬냑의 등급을 분류하면서 만들었다.
샴페인회사인 Moët & Chandon과 합병
1
Distilled spirits Market
Distilled spirits markets around the world is at the scale of 153 400 006 000 million which is approximately 1.5 times the size of the wine market and the consumption of U.S. distilled spirits is increasing steadily. Increased 7.2 percent from 1998 to 2002, the U.S. relies on imports for 40 percent of the demand.
Distilled spirits group is the largest con
The strategies for the Customers who changed their consumption behavior
The Customers who raised their participation about coffee will spend more than ever.
What if we provide more convenience environment to customers in terms of accessibility?
When we raise an access route, is the strongest competitor “DUNKIN”? NO!
Price Taste The number of store Service Brand Val
5. 제조방법 및 유의사항 (Straight Dough Method)
1) Mixing
① 계량
Strong flour을 정량할 때에는 체를 쳐서 사용한다.
배합표에 의거하여 정해진 재료를 정량만큼 저울을 이용하여 측정한다.
※ 마가린, 쇼트닝의 차이는?
빵을 만들 때 버터, 마가린 등은 빼놓을 수 없는 재료다. 쇼트닝은 공기